Marketing Communications Specialist

Overview

In this role you help drive integrated marketing communications for PPG’s Automotive Coatings. You’ll craft internal and external content, support campaigns and events, and collaborate with cross-functional teams to boost brand visibility and customer engagement. You will translate technical offerings into accessible content and help measure campaign effectiveness at scale. This is a hands-on, cross-disciplinary position that connects marketing with sales, product, and R&D to advance business objectives. You’ll work in a data-informed, collaborative environment that values speed and impact.

Retribuzione / Benefits

In-person work Monday–Thursday

Flexible Fridays with remote option

Employee benefits programs designed for health and well-being

Location-based pay ranges and ongoing career development

Opportunities for career growth and learning

Supportive, collaborative culture

Responsabilità

Develop internal communications on business initiatives, launches, and updates

Create external communications such as press releases, newsletters, website content, and social media posts

Ensure adherence to PPG branding and messaging standards

Create and maintain marketing collateral (presentations, brochures, case studies, digital assets)

Develop content highlighting customer successes, product innovations, and industry trends

Execute marketing campaigns in collaboration with sales and marketing teams

Support email marketing, digital campaigns, and lead generation

Assist with planning and execution of trade shows, customer events, and conferences

Collaborate with Sales, Product Management, and R&D to support product positioning and objectives

Monitor campaign performance and suggest improvements

Requisiti fondamentali

Bachelor's degree in Marketing, Communications, Business, or related field

2-5 years in marketing communications or related marketing role

Experience in B2B, industrial, manufacturing, or automotive environments preferred

Strong written and verbal English communication skills

Ability to translate technical information into customer-friendly content

Strong project management and organizational skills with multiple priorities

Proficiency in Microsoft Office (Power

Point, Excel, Word, Teams)

Experience with Canva and Adobe Creative Suite preferred

Familiarity with CRM platforms, marketing automation tools, and digital marketing concepts

Knowledge of data analytics, AI-powered tools, and campaign performance measurement

Excellent written and verbal communication

Strong organizing and multitasking abilities

Cross-functional collaboration

Canva

Adobe Creative Suite

CRM platforms